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April 2014

ICS Magzine goes international

Born in Italy but with an international soul - for the nature of its topics and the backgrounds of its main contributors - "ICS magzine" debuts in Europe with its English versio. On the cover, Harper Reed, the web strategist of “Obama for America” campaign

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March 2014

Innovation stories: a documentary on south italy triggering growth

Innovation and competitiveness are the core topics of the documentary made by the Italian Ministry of Education, University and Research (MIUR). It promotes the results of the last call for proposals issued by the National Operational Programme for Research and Competitiveness (NOP for R&C) for Italian Southern regions. Transparency is the key word of the campaign, whose main characters are the young beneficiaries of awarded projects

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February 2014

THE RIACE BRONZES BACK ON DISPLAY, A SMART WAY FOR TERRITORIAL PROMOTION

Lost and then rediscovered, now they’re finally back “home”. The two amazing bronze statues, symbols of Calabria Region, are back on display for the public, but will keep on moving, thanks to the travelling exhibit of the great Italian photographer, Mimmo Jodice

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January 2014

Communicating domestic safety: a new era for INAIL

Passing from a sport competition scenery to a household environment, the new INAIL commercial warns against the risks Italians are exposed to at home. Main goal: to communicate everyone’s duty of insuring against home-related accidents in a clear and creative manner

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ICS Editorial

Design thinking: a new idea of creativity

Design is a thought activity: we should not replace it with a mere “optimizing” approach, because it’s from imperfections that talent emerges.

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