What is the way to tell the story of the age-old European cultural heritage – intended not only as artistic, but also historical, civil and business legacy? How can this storytelling become a lever for the economic and social renaissance? How can businesses and institutions use this incredible resource, consisting of artefacts and monuments and other intangible assets, such as territories, tastes, styles and traditions, to strengthen the confidence and sense of belonging of citizens to the communities? Can the link between cultural and territorial identity help to recompose a successful model of Italian productivity and attractiveness that are able to preserve the legacy of "made in Italy" revitalized through new contributions and perspectives?
These are some of the questions discussed during the 2014 edition of the Summit, held in the atmosphere of the growing interest of institutions and individuals to the sphere of heritage, becoming increasingly strategic even in the field of economy and politics, and certainly central for the cultural sphere. Culture means identity and appraisal of the heritage means strengthening the feeling of belonging and, through this belonging, the sense of community can be built. This sense of community has been the fundamental value of the European project since its very beginning.
The ICS 2014 edition held in Rome, will be part of Confindustria Enterprise Culture Week.
Follow the live twitting of the summit with the hashtag #icspomilio
He is the creator of the hit television series House of Cards, taken from his trilogy of political thrillers. Prominent figure of the English political panorama, former adviser to Margaret Thatcher, he is now a member of the House of Lords. Among his books, the novel Winston's War, dedicated to the figure of Churchill. The London Times called him "an heir of the narrative tradition of Shakespeare", based on accurate and detailed portrait of the historical events of the past.
Twitter Profile: @dobbs_michael
ICS Chairman since 2010, coordinator of EuroMediterraNetwork and President of Pomilio Blumm, a company leader in public and institutional communication. Trained in the United States, he has specialized in marketing at Harvard University, MIT and the INSEAD campus in Singapore, he has worked in major advertising corporations in the United States, the Middle East and Japan. Author of the books "La Repubblica della Comunicazione" (2010), "Communicazione 3.0" (2011) and "Comunicare la trasparenza" (2013), he has developed one of the most original theoretical models of communication between institutions and citizen-consumer.
Twitter Profile ICS Pomilio Blumm: @icspb
Since 2009 Dmitros Pandermalis, Professor Emeritus of Classical Archaeology at the Aristotle University of Thessaloniki, also serves as the Chairman of the Acropolis Museum in Athens. He is also Chairman of the Department of History and Archaeology and dean of the School of Philosophy of Aristotle University of Thessaloniki. Since 1973 he has been director of the archaeological excavations of Dione and conducted programs of conversion of the excavation areas in environmental and archaeological parks. From 1996 to 2000 he was a member of the Greek Parliament.
Twitter Profile Acropolis Museum in Athens: @acropolismuseum
Scientific director of the Domus Aurea. Coordinator for the safeguard of archaeological heritage in Rome’s Historic Centre. Director of the SSBAR historical archive. Responsible for the safeguard of the western Campus Martius and Trastevere, she has edited numerous academic publications, especially in the field of Roman archaeology.
General director of the Confederation of Italian Industries Assafrica & Mediterraneo.
Twitter Profile Confindustria Assafrica & Mediterraneo: @ASSAFRICA
Director of Transparency International - Italy, the national branch of the leading NGO promoting transparency and fighting against graft all over the world. He is member of the team of experts working to employ the Open Government in Italy, in cooperation with the Department of Public Service.
Twitter Profile: @Davidovskij
Twitter Profile Transparency Italia: @transparency_it
Vice - President of the Italian Association of Semiotics (AISS), Associate Professor at the Department of Philosophy and Communication of the University of Bologna, where she teaches Semiotics. Among her publications:Semiotics of the journalistic text (with P. Violi, Roma-Bari, Laterza, 2009), Metaphor and Knowledge (ed, Milan, Bompiani, 2004); The plot of the text (Milan, Bompiani, 2006); Umberto Eco. Themes, Issues, and semiotic paths (Rome, Carocci, 2008), Semiotics of Culture (Rome - Bari, Laterza, 2009). She is member of the Centre for Interdisciplinary Studies of Memory and cultural traumas. Since 1998 she is a consultant to the publishing house Bompiani.
PhD Honoris Causa at the University of Marrakech "Cadi Ayyad." Architect and engineer, he is president of the Fondazione Mediterraneo, euro-Mediterranean network for the dialogue between cultures and societies.
Twitter profile: @MicheleCapass11
Director of the channel SkyArte HD, dedicated to Italian art and cultural heritage. He is part of the Sky Italy team since its launch, holding key roles in production, creative direction and helping to define the identity of the network. His television work has received several awards, including 4 Gold Promax Awards, 3 Silver Promax Awards, two Silver Telly Awards, 1 D & AD Award.
Twitter profile: @Buzzkanio
Journalist for Wired, Città del Capo - Bologna city radio, LeScienze and Radio Svizzera Italiana. He conducted Wired inquiry #doveticuri concerning the effectiveness of hospital facilities all over Italy, shortlisted for the 2013 Data Journalism Award. In 2014 he realized (with Elisabetta Tola) the webdoc "Seedversity - Viaggio nella biodiversità" (Seedversity - A trip through biodiversity).
Twitter Profile: @ogdabaum
Pomilio Blumm è una società leader nel settore della comunicazione pubblica e istituzionale, caratterizzata da un rapporto privilegiato con la Pubblica Amministrazione, sia a livello europeo che nazionale.
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