Design is a thought activity: we should not replace it with a mere “optimizing” approach, because it’s from imperfections that talent emerges.
“The ambition of an artist is to tell reality without distorting the truth”: it’s one of the greatest challenges of art according to Mimmo Jodice, one of the best-known Italian photographers and passionate promoter of Italian artistic debate since the 60s, working with prestigious personalities such as Andy Warhol, and holding exhibitions all over the world.
Interviewed during the photo campaign of The Riace Bronzes, aiming to promote the artistic heritage of Calabria region throughout the world, Jodice thinks the artist’s duties out, starting from the honest narrative of reality. He declares his love for the Mediterranean sea, “really inspirational from a visual perspective. The Mediterranean is a subject I will never forsake”.
In addition to peculiar aesthetics, each territory mirrors its people and its society. This unbreakable bond between external and internal dimensions, between appearance and soul, is distinctive of the South, where “the landscape beauty blends with historical social dimension”.