«Thinking of how many people in Europe are living in poverty, and how many people around the world are constantly hungry: faced with this reality, it is unacceptable to see that every year, on our continent, we throw away 100 million tons of food»: Vvytenis Andriukaitis, European Commissioner for Health and Food Safety strongly condemns the paradox of waste living with hunger. A contradiction found inadmissible in all respects: economic, environmental and - above all - ethical.

Interviewed on the occasion of World Food Day at the Expo in Milan, Andriukaitis reminded that the slogan of the Universal Exhibition (Feeding the planet, energy for life) is a not-waste warning, that can result in an invitation to a concrete action: «Expo - Andriukaitis says - is urging all operators to move together to seek common solutions to the problem of waste».

Europe, as Andriukaitis pointed out, put the contrast against food waste within a broader "anti-waste" strategy launched with the promotion of a vision inspired to circular economy, or rather a new economic model based on product reuse instead of one based on their linear consumption and wastes creation.